Page 9 - Medium Articles

What Is A Noindex Tag?

Difficulty: Medium

A noindex tag is a meta tag used to instruct search engine bots not to crawl a specified page. It is located in the head of the HTML document and prevents the URL from being included in the search results.

What Is A Meta Title?

Difficulty: Medium

A meta title, also known as a title tag, is a HTML tag used to specify the title of a webpage. The title can be seen in the web browser tab, the search results page, the bookmarks bar, and social media posts, but not on the webpage.

What Is A Meta Description?

Difficulty: Medium

A meta description is a HTML attribute used to briefly describe a page. This text can appear in the search engine results under the title, so it is an important part of SEO.

What Is Pogo Sticking?

Difficulty: Medium

Pogo sticking is the act of clicking on multiple search results in the search engine results page and switching back and forth, indicating that searchers did not find what they were looking for.

What Is Link Building?

Difficulty: Medium

Link building is the process of getting backlinks, also known as inbound links, to a webpage from other websites with the aim of boosting the search engine ranking of that page.

What Is Dwell Time?

Difficulty: Medium

Dwell time is the period of time that a user spends on a webpage after clicking through a link on a search engine result before returning back to the search engine results page or leaving the website.

What Is Clickbait?

Difficulty: Medium

Clickbait describes website content that is specifically intended to grab visitor's attention and encourage them to click on a link to a certain webpage.

What Is A Website Builder?

Difficulty: Medium

A website builder is an application that allows users to construct websites without having to manually code them. Most website builders offer a drag-and-drop interface so that...

What Is Linkbait?

Difficulty: Medium

Linkbait, also spelt link bait, describes web content that is designed to grab visitor's attention and encourage people to link to it with the intention of improving the ranking of the website on the search results page.

What Is Bootstrap?

Difficulty: Medium

Bootstrap is an open-source CSS framework used in frontend web development to create responsive and mobile-friendly websites. It consists of a wide collection of responsive HTML and CSS design templates.

What Is Web 3.0?

Difficulty: Medium

Web 3.0 is a newer version of Web 2.0 that enables more advanced interaction between devices and users. There is no standardised definition of it.

What Is Web 2.0?

Difficulty: Medium

Web 2.0 is the second stage of development on the World Wide Web that refers to websites that contain user-generated content, such as reviews, forums, uploaded content, such as images.

What Is Web 1.0?

Difficulty: Medium

Web 1.0 is the original version of the World Wide Web that only consists of read-only data as it lack the forms, controls, and interactivity that users enjoy on the World Wide Web.

What Is A Font Family?

Difficulty: Medium

A font family is a CSS property that specifies the font for an element. It determines the font face used to render characters in a HTML document.

What Is Article Spinning?

Difficulty: Medium

Article spinning is the process of rewriting existing articles on the World Wide Web by using a program or tool that replaces words or phrases with synonyms or rephrases sentences, or by hired writers.

What Is Black Hat SEO?

Difficulty: Medium

Black hat SEO, also known as spamdexing, search engine spam, or search engine poisoning, is a range of black hat SEO techniques used to artificially manipulate the ranking of pages in the search results page.

What Is A HTML Heading Tag?

Difficulty: Medium

A HTML heading tag can be defined as a HTML element that displays a title or subheading on a webpage. When placing text within a HTML heading tag, such as <h1>, it will make the text bold and increase the size.

What Is A Hamburger Menu?

Difficulty: Medium

A hamburger menu, also known as a three-line menu, is an icon found in the top corner of the top navigation bar of websites that consists of three horizontal lines and displays when the navbar collapses.

What Is Hover State?

Difficulty: Medium

Hover state, also known as rollover state, is the appearance of a button or link whilst the pointer is hovered over it, but not clicking on it. The link or button may change colour, display an animation, or zoom in.

What Is WordPress?

Difficulty: Medium

WordPress, sometimes abbreviated to WP, is an open-source CMS written in PHP that provides plugin architecture and a web template system.

What Is A Call To Action?

Difficulty: Medium

A call to action (CTA) is a banner, button, or some graphic or text on a website designed to grab the visitor's attention and encourage them to perform an action.

What Are Stop Words?

Difficulty: Medium

Stop words are words that search engines filter out when retrieving results as part of a search query. Stop words are usually articles, prepositions, pronouns, or conjunctions that do not add any meaning to the search query.

What Is CPL?

Difficulty: Medium

Stands for Cost Per Lead. CPL represents the amount of money an advertiser will have to pay to a publisher for each lead.

What Is PPL?

Difficulty: Medium

Stands for Pay Per Lead. PPL is a paid online advertising method where advertisers are charged for each potential customer. PPL is similar to PPC (pay per click), but advertisers are not charged for each click.

What Is A Lead?

Difficulty: Medium

A lead describes contact made with a potential customer who shows interest in the products or services. Lead generation is the process of generating leads on the internet.

What Is Click-Through Rate?

Difficulty: Medium

Click-through rate (CTR) is the percentage of visitors that click on an online advertisement and are directed to the advertiser's website. If a user interacts with an advertisement, they are 'clicking through' and leaving the publisher's website.

What Is A Robots.txt File?

Difficulty: Medium

A robots.txt file is a text file used by webmasters to instruct search engine bots on which URLs, URL patterns, and directories they can index.

What Is jQuery?

Difficulty: Medium

jQuery is an open-source 'write less, do more' JavaScript library used to simplify JavaScript programming and make it easier for users to perform tasks on their websites by taking a lot of the common tasks that require a large number of lines.

What Is AJAX?

Difficulty: Medium

Stands for Asynchronous JavaScript and XML, AJAX is a group of web technologies used to allow webpages to be updated asynchronously by working behind the scenes to exchange data with a web server.

What Is Website Defacement?

Difficulty: Medium

Website defacement is a type of website attack that involves a hacker finding a way to modify the files or contents of a website without the owner's permission.